**Keyword: Marketing** “Unveiling Nexxen’s Marketing Success: How Strategic Partnerships and Data Integration Are Driving Growth in 2024!”

Investors dialed into Nexxen International Ltd.’s recent earnings conference call, eager to hear about the company’s performance for the first quarter of 2024. Executives from the company, including CEO Ofer Druker and CFO Sagi Niri, provided insights on their financial results and strategic initiatives. The call, which took place on May 20, emphasized the company’s focus on innovation and growth in a competitive market.

One of the highlights of the call was Nexxen’s successful integration of Amobee, a major acquisition that has strengthened the company’s position in the industry. The integration of Amobee’s technology, talent, and data assets has enhanced Nexxen’s technology platform, positioning them as a key player in the digital advertising ecosystem. This strategic move has allowed Nexxen to offer a comprehensive suite of solutions to its clients, driving success and growth in the market.

During the call, Ofer Druker highlighted the company’s recent achievements, including key partnerships with industry leaders like LG and Roku. These partnerships have expanded Nexxen’s reach in the connected TV (CTV) advertising arena, opening up new opportunities for monetization and audience engagement. The company’s focus on product innovation and technological advancement has allowed them to stay ahead of the curve and provide valuable solutions to their clients.

As the discussion turned to financial performance, Sagi Niri reported positive growth in contribution ex-TAC and programmatic revenue. The company’s continued focus on optimizing costs and enhancing operational efficiency has led to an increase in adjusted EBITDA margin, reflecting a strong financial outlook for the future. Nexxen’s commitment to strategic investments, including share repurchases and innovation initiatives, demonstrates their confidence in long-term growth and profitability.

Looking ahead, Nexxen is optimistic about the potential impact of their Nexxen Data Platform on future financials. This platform, which integrates various data sources and provides insights for targeted advertising, is expected to drive revenue growth and enhance customer engagement. By leveraging cutting-edge technology and data analytics, Nexxen aims to continue delivering value to customers and stakeholders in the evolving digital landscape.

In conclusion, Nexxen’s earnings call showcased the company’s resilience and adaptability in a dynamic market. Through strategic partnerships, innovative solutions, and a focus on customer success, Nexxen remains well-positioned to navigate challenges and capitalize on opportunities in the digital advertising industry. Investors and industry observers are eagerly anticipating the company’s future growth and success.