Adidas has dropped its opposition to the Black Lives Matter logo after facing backlash. The sportswear company had filed a trademark complaint against the social justice movement’s three-stripe design, claiming it was too similar to its own iconic logo. However, Adidas has now withdrawn the complaint, saying it “will not stand in the way of the important work” of Black Lives Matter. The decision comes after Adidas faced criticism online and from advocacy groups, with accusations of hypocrisy, given the company’s history of exploiting Black workers in its supply chains. The move has been hailed as a victory for the Black Lives Matter movement, with many praising Adidas for its decision to listen to public opinion and do the right thing.