Miami, Florida – As Prime Day approaches, Walmart is gearing up to rival Amazon with its Walmart Deals event. Today’s sales at Walmart are offering competitive prices on various items such as TVs, barbecues, and summer footwear, setting the stage for a heated battle between the retail giants.

For those in search of the best headphone deals, Walmart is the place to be. With discounts on top brands like Sony, customers can find quality products at affordable prices. For instance, the Sony WF-1000XM5 headphones are currently available for $319 at Walmart, making them a top choice for consumers seeking premium sound quality and noise-canceling features.

The Walmart Deals event officially kicks off today at 12 p.m. (ET) exclusively for Walmart Plus members, with non-members gaining access at 5 p.m. (ET). To sweeten the deal, Walmart is offering a 50% discount on Walmart Plus memberships, making it the perfect time to sign up and take advantage of the exclusive savings.

In addition to headphones, Walmart is also offering discounts on a wide range of products, including tech gadgets, home appliances, and more. With a variety of deals to choose from, customers can enjoy significant savings on their favorite items while stocks last.

For those looking to save even more, Walmart promo codes and deals in other ongoing sales events, such as Steam’s Summer Sale, can provide additional opportunities to score big discounts on a variety of products. By exploring these options, savvy shoppers can make the most of their budget and snag great deals on items they love.